Nollywood, the powerhouse of African storytelling, is making an audacious statement on the global stage with Makemation, Africa’s first feature film centered on artificial intelligence. As the world grapples with the implications of AI across industries, Nigeria’s film industry is embracing the moment, not just as an observer but as an active participant in shaping the narrative. This pioneering film is more than just entertainment—it’s a cultural, technological, and economic milestone that signals the beginning of a new era for Nollywood.
A Strategic Move at the Intersection of Film and Technology
Artificial intelligence has disrupted industries worldwide, and Nollywood, known for its rapid production cycles and grassroots-driven storytelling, is now positioning itself at the forefront of AI-driven cinema. With teaser screenings at the 2024 Global AI Summit in Riyadh and Kenya Innovation Week, as well as an exclusive showcase at the U.S. Consul General’s residence in Lagos, Makemation has already sparked global intrigue. But beyond the headlines, what does this film signify for Nollywood and Africa’s creative economy?
Read More From The Creative Brief: Makemation: Nollywood’s Bold Leap into the AI Era
